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China Railway’s “Go Global” strategy 1

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Research Into Corporation Competence Appraisal Model Based on A New View

Hu Xiaohua,Xu Yanmei,Hong Zhenting,Cai Yiyu

Strategic Study of CAE 2007, Volume 9, Issue 5, Pages 95-98

Abstract:

Marketing competence is part of corporation competence. This paper, applying corporation competence appraisal method, based on client valuetheory and conformity marketing theory, chooses five appraisal indexes, i.e. marketing achievement competence, marketing information competence, marketing strategycompetence, marketing policy competence and marketing execution competence to establish marketing competence

Keywords： corporation competence marketing competence competence appraisal

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A New Way to Evaluate Extensive Marketing Power

Xu Lijuan

Strategic Study of CAE 2006, Volume 8, Issue 6, Pages 100-102

Abstract:

The extensive marketing power is the ability of obtaining the consumers' approval during the course

Keywords： marketing power extensive marketing power influencing power in market index of extensive marketing power

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Marketing Research on China Railway’s “Go Global” Strategy

Zhu Ying,Zhang Xuecai,Xu Youding and Liu Yongxin

Strategic Study of CAE 2017, Volume 19, Issue 5, Pages 49-55 doi: 10.15302/J-SSCAE-2017.05.009

Abstract: development, and combines the requirements of global railway construction and the factors restricting its marketing#39;s "Go Global" strategy, and selects the key areas and projects related to railway marketing

Keywords： China Railway’s “Go Global” strategy railway marketing demand marketing choice

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The research of competence set expansion’s

Wang Huating, Feng Junweng, Miao Chenglin, Wang Jian

Strategic Study of CAE 2008, Volume 10, Issue 8, Pages 51-55

Abstract:

Competence set expansion is a process that decision-maker expands theobtained competence set to the competence set which is need to solve questions in decision process.This paper analyses the concept of competence set and its expansion and provides competence set expansion

Keywords： expansion of competence set habitual domain managerial decision making

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Innovation self, Technology Learning and Elevation of Industry Competence — Case of Taiwan IC Industry

Lu Rui,Sheng Zhaohan

Strategic Study of CAE 2007, Volume 9, Issue 8, Pages 35-39

Abstract: industry development, the paper analyzes its technology innovation and its elevation of industry competence

Keywords： technology learning innovation-self industry competence IC industry

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Enterprise technology innovation competence renewal method based on rough set

Miao Chenglin,Feng Junwen

Strategic Study of CAE 2011, Volume 13, Issue 9, Pages 109-112

Abstract: justify;">Along with the time and the environment unceasing change and enterprise technology innovation competence's more requests, the technology innovation competence can not satisfy enterprise technology newrequests, and therefore technology innovation competence renewal is enterprise's one kind of competencebehaviors under the new requests.This article studied enterprise technology innovation competence renewal

Keywords： technology innovation competence renewal rough set theory

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The effects of festivals and special events on city image design

LIU Yuan, CHEN Chong

Frontiers of Structural and Civil Engineering 2007, Volume 1, Issue 2, Pages 255-259 doi: 10.1007/s11709-007-0032-0

Abstract: City marketing provides a good vehicle to strengthen a city in competition.On the analysis of the important roles of events and city image in the context of city marketing, thispaper suggests that holding festivals or special events is an effective approach to enhance city marketing

Keywords： Visual Identity reversal transmission marketing Behavior Identity

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Firm innovation system: Paths for enhancing corporate indigenous innovation capability

Jin CHEN, Ximing YIN, Jizhen LI

Frontiers of Engineering Management 2020, Volume 7, Issue 3, Pages 404-412 doi: 10.1007/s42524-020-0116-2

Abstract: To obtain a sustainable competitive advantage and achieve global innovation leadership, firms in China and other emerging economies must develop strong indigenous innovation capabilities through the coevolution of strategy, organization, resources, and culture. Drawing on current innovation management theories and practices, this study proposes four systematic paths for improving firm innovation systems (FISs), namely, the R&D-based internal collaborative FIS, the strategic vision-driven FIS, the open and user-driven FIS, and the holistic ecosystem-driven FIS. This study contributes to the systematic approach for enhancing corporate indigenous innovation capability based on FISs. Moreover, this study provides theoretical and practical insights for China as well as other developing countries to cultivate world-class enterprises and build an innovative nation.

Keywords： innovation-driven strategy firm innovation system national innovation system holistic innovation theory core competence

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Toward sustainable intensification of agriculture in sub-Saharan Africa

Andreas BUERKERT, Eva SCHLECHT

Frontiers of Agricultural Science and Engineering 2020, Volume 7, Issue 4, Pages 401-405 doi: 10.15302/J-FASE-2020341

Abstract:

Across the African continent efforts to intensify agriculture have been limited to specific commodities, locations or particular production schemes. The causes for the widespread failure to overcome low land and labor productivity while maintaining ecosystem services have often be analyzed but remain poorly understood. A social-ecological system approach may help to better understand the complex nature of ecological disadvantages, postcolonial structures, limited connect between producers and consumer markets, low off-farm livelihood opportunities, partial underpopulation and lacking experience with the concept of sustainable production as a major impediment for sustainable intensification of the agricultural sector. Nevertheless, recent success stories in agro-pastoral systems as well as urban vegetable and animal production and associated value chains in West Africa, and in intensive mixed-cropping systems of the Great Lakes Region show the potential of stakeholder-driven agricultural intensification. Proper interpretation of these cases may provide lessons for a more widespread eco-intensification of smallholder agriculture in sub-Saharan Africa.

Keywords： colonial heritage land use marketing property rights subsistence agriculture urbanization value chains